Monday, 30 November 2015

BlackBerry Priv Might Not Be As Bad As Portrayed

The smart phone company has gone ahead to reply to criticism coming towards the new Priv from the market, dismissing all negative comparisons as pointless.

BlackBerry Ltd seems to be not taking criticism coming in from the smart phone industry towards its new smart phone Priv lightly. Recently, a startup company called Silent Circle presented its views on the Priv to the press which were not received well by the Canadian company, as the rivals declared the new phone to have a security system which was not only flawed, but it was also very outdated and compared it to the software systems that were rolled out in 2007, deeming it to be rather obsolete. Silent Circle is reportedly working on a phone of their own called the Blackphone and these comments on the Priv were given out by the team members working on the new device of the startup. The surprising factor being discussed by the analysts in the industry is how BlackBerry business chose not to ignore the snarky remarks of the Blackphone team and went ahead to reply to them. David Kliedermacher, who is the head security officer of the software company, has given his response to the startups comments on the new phone, which is already being considered as the last resort taken by the giant to survive in the smart phone industry. Silent Circle is not considered as a company which is on BlackBerry’s level currently, but the software giant is still not ready to let any negativity reach its brand new mobile phone, and so in a blog post on Inside BlackBerry, Kleidermacher informed the readers that the company never makes comparisons that are misleading or not correct. This is a clear indication of how the software giant does not wish to be compared in a wrongful manner and will not be tolerating any comments on the new phone which are not even close to the truth. Analysts believe that Silent Circle might actually have gone a little too far in making such a comparison on the security system that the giant has to offer. On the other hand, Kleidermacher also discussed the insight of the company towards creating the Priv and declared it as the safest Android smart phone in the industry so far launched. He further informed the readers of how the Canadian software developers have put in extra attention in building up Priv’s software and how it should be opted for without thinking twice. Also, he asked the customers to trust the company and promised them that it will not be putting them down whereas the new phone is concerned. 

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