Monday 9 March 2015

Bidness Etc - HBO to Collaborate With Apple for Launch of HBO Now

An interesting rumor has been caught wandering in the tech streets that says that HBO is planning to sign a deal of partnership with Apple for its new streaming channel called ‘HBO Now’. This new streaming venture of the media channel is to be launched in April 2015 and the media company has already been rumored to be having thoughts about partnering with the tech firm. According to a report published by International Business Times, the entertainment channel owned by Time Warner is planning to make Apple one of the companies that will be there at the time of the launch of the new streaming media channel.
The streaming service that HBO is all set to launch after a month is one of the most anticipated services that the channel has so far produced. One of the main reasons for the hype that is being created for the service is that it is also collaborating with the fifth season of the show called ‘Game Of Thrones’ which has boosted the popularity of the streaming service by a mile.
HBO Now is HBO’s new media venture which will be a streaming service given to subscribers who will subscribe yearly and monthly. HBO has also partnered with Major League Baseball Advanced Media for upcoming online channel.
The new service of the media channel will be easily accessible to users as subscription process will be easy for the customers and they will not have to contact any third party for the purpose. Customers wish to subscribe can contact HBO directly and the subscription prices will be as low as $15.00 per month. For customers who do not contact HBO directly will be offered prices that are not much different that will prove to be convenient for the people who wish to use this new service.
This new service of the media company will also be available through Verizon Communications and Comcast Corporation.
Warner Bros have also declared that the company is not planning to work on gathering up new distributors for its new streaming channel in order to reach the sales target that has been decided by the company. Companies like Apple (NASDAQ:AAPL), Xbox and Amazon (NASDAQ:AMZN) will be made as distributors by HBO so that more and more audience is directed towards this new attempt of the media company. HBO Now is looking towards the target a total number of 10 million subscribers who which it needs to reach out to even more people in order to turn into a raging success.

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