Apple Inc Experiences Surprisingly High iPhone Sales

The iPhone makers have broken one of their own records by making sales of around 13 million units of the new iPhone over the weekend.

Recent, Apple news discusses the high-end sales that the Mac producers have made in the past week by selling off a massive 13 million units of the smart phone, meeting the exact predictions of the analysts in the industry. Previously, when the Street analysts set these predictions, others in the market showed disbelief over the figure and commented on how this seemed rather impossible for the software giant to achieve. However, it turns out that the firm proved all the bears wrong and ended up selling a massive number of iPhones on the weekend, breaking all the previous records it had set in the past. Apple business was seen to release its new phone that was made available for sale to the customers over the weekend. The giant has been following the tradition of making huge releases over the weekend only and following its own footsteps, it released its much-awaited smart phone in the market. The sales that were recorded by the end of the weekend came around to be with an increase of 30 percent compared to the weekend launches made in the previous year. Analysts, on the other hand, believe that there is one point where Apple software could be mistaking. The new iPhone 6s model was not launched in China along with the release in the United States, which is something that the analysts have realized to be a drawback of the promotional plan being followed by the tech giant. It is not a hidden fact that the iPhone makers received pre-orders from all over the world in a huge number and from China alone; the orders came around to be almost 3 million, which is yet again a figure that analysts believe the software company might have failed to give attention to. Moreover, analysts are seen discussing the fact that Apple stock business received orders from the Asian country in such a huge number, and if only the firm had launch the smart phone in the country at the same time, the weekend sales would have hit records bigger and this figure of 13 million units would have not meant anything. This is one reason why the analysts are looking at the figure as one that could have been better. The Mac makers have been growing at a very high pace and analysts believe that reports have shown that the Californian Company still has a lot to offer to the tech world.

Bidness ETC - Is Google Being Crushed By Facebook?

The search engine giant has a staggering ads department which is helping Facebook to step up the game.

The most recent news about the Google Inc is that the firm is being threatened the biggest social media network company Facebook Inc. This was made more evident after the second quarter earnings of 2015 where it was seen that the media company has earned more than 99 percent from the clicks on the adverts on the website whereas the search engine giant has only earned 24 percent of its revenue from the same source.

According to a research that was made by ADI, it became clear the users on the internet found the ads shown on the networking site to be more useful than the ones shown on the search engine site. Google business usually shows most of its ads on its video streaming website YouTube and the research that was made showed that out of all the people that were taken as a sample, only 17 percent showed more inclination towards the tech company’s website.

Even though the Android owners have been reportedly earning more revenue from displaying ads on their website as of the reports from the last year, the ADI researchers have anticipated that the coming times might not be too bright for the firm. The expectations include Facebook beating the software company’s previous records by a mile which shows that the threat is quite evident.

As per the previous records, Google has been earning around five times the revenue being enjoyed by Facebook, but this time around the expectations are bound to get reversed, all in the media company’s favor. The reason that the search engine has been facing such a difficult time with businesses that previously used the tech company’s website to display their ads is that a recent change was brought about by the firm in which it made changes in the search algorithm it previously followed which ended up making panels on some websites which were restricted to a desktop version only. This made the companies associated with the giant to cut down on around a massive 10 percent of the user base it was provided the tech company.

This step taken by the company was named as Mobilegeddon and ended up putting quite an adverse effect on the ad industry of Google. This not only helped Facebook to come forward with its ads improvement plans but also helped it to implement more and more of revenue-boosting ideas to make its income flow in more easily. The firm has also been working on showing ads only that are more relevant to the particular user which has raised the value of the adverts by a mile.