Microsoft Opened Its Flagship Store In Manhattan

The company opens up its biggest flagship store in the heart of the New York City. Microsoft Corporation has finally opened up a new flagship store in the New York City on the 677 Fifth Avenue, right in the middle of Manhattan. The software giant is apparently trying to make things better between the manufacturers and the customers, which is why this store is being set up in the first place. The whole idea for Microsoft business to come up with this idea of a new flagship outlet is to end the problems that had begun to emerge from the customers and how they could not connect with the company at any level, as they had no platform to do so. In the store in Manhattan, the customers will have an interesting chance to go around and have a look at all the different tech gadgets that are being offered by the software giant and to see the kind of software that is being used as well. This will not only provide for a new platform to the customers but it will also give them a free chance to file a complaint or ask for help where they believe it is needed. The new store, which has been set up in the heart of the city, is reportedly one of the biggest stores that have ever been established by Microsoft software. This clearly shows that the giant is quite serious about the kind of efforts it puts in to make the customers’ level of satisfaction up to the mark. The tech company has already gone through a lot of tough times but not giving customers the kind of platform that other rivals in the market are providing to the customers, and it has taken away the spotlight from the Windows makers quite a lot of time as well. However, this time the company does not want to dwell upon any uncertainty and the new flagship store has excited not only its fans but also the investors as it is clear that the result from this venture is going to turn out to be all in the positives for the organization. Since the giant has always been looking after software based services and issues, its recent turn towards the tech side has elevated its position in the market and has somewhat brought it closer to the competition that is currently being put up by other rivals in the tech and software industry. In the new store, the customers will also be able to play games on the new Xbox and know its pros and cons before they make the buy. In the same way, the buyers will now be able to opt more for the products offered by the giant. 

Will Microsoft's Xbox Beat Competition From Sony's Playstation?

The tech giant has shown to be struggling in the gaming industry yet again, with Sony Corporation leading the game with its PlayStation 4.

It comes to no one’s surprise that Microsoft Corporation is struggling in the gaming industry again and that it could actually be failing to compete side by side with gaming giant Sony Corporation, in the most recent wars of providing a better gaming device to the gamers in the industry. The rivalry between the two companies regarding the gaming gadgets has been going on from the time they were first put on the market for sale and this could go on forever, with one company trying to beat the other with better gaming options and cheaper prices. Analysts on the other hand believe that things do not look so good for the software giant in the current time and it is possible that Xbox’s rival PS4 could actually be leading the game by a great difference, yet again. This is being said due to the increasing number of sales that Sony’s gaming gadget has enjoyed since the time it was released recently whereas for the software makers, things have turned out quite negatively. Analysts who have been looking at the situation closely have come around to have different opinions about the whole situation. Some analysts believe that since the Microsoft business has not been playing its tricks wisely and has been making some very obvious mistakes in the gaming industry, the lesser number of sales should not come as very surprising. As per the opinion of the analysts, the tech company has shown very little patience for the gamers, with new policies for the Xbox which have come out to be quite rigid for the users in the first place. On the other hand, the fact that the firm’s product has always been the product of a higher price than of the other gaming devices available in the market, which is another factor which has never turned out to be a good decision on the company’s end. Even though all the mistakes made by Microsoft management are being looked into by the firm and are also considered to get changed in accordance with the likes and dislikes of the consumers, analysts believe that things could still not turn out to be so productive for the company after all. On the other hand, PlayStation 4 has clearly taken advantage of the firm’s weaknesses over the period of time, as the sales of the device has gone right up on the scale, leaving no space for the rival firm to establish itself in the industry. Currently, things do not look very positive for the analysts and it is possible that this continues even in the coming months.

Microsoft Releases HoloLens With Incredible Gaming Features

The tech company has made incredible releases in the recently held E3 conference which has attracted quite a lot of attention of the gamers.


Microsoft Corporation was seen to hold the much anticipated E3 conference in which it made announcements that took the investors and analysts by quite a lot of surprise. The software firm was seen announcing some of the most interesting gaming features that it has been working on which included backwards compatibility in the Xbox One, something that got the whole industry talking.

The software giant has planned to come up with a set of 100 titles that belong to the Xbox 360, however making them compatible with the new Xbox One. These games that are going to be released by the end of the current year of 2015 will be available for the users of Xbox One to obtain without any charges and they will work fine with their new gaming gadget, despite the fact that they belong to the previous gaming device launched by the company.

This move of Microsoft business has been taken well by the analysts who believe that since the Xbox One will now be able to have a hundred more games on it, the users will not only enjoy but for those who are still using the Xbox 360, it will become a necessity to upgrade. This is also being taken by the analysts as an attempt to prove itself better than rival companies like Sony, which was recently seen to sell its PS3 games to the users of PS4 with charges.

Microsoft plans also included the idea of making developing games to the gamers before the launch so that the excited games can get a look on the upcoming games before and test them to their satisfaction. As for Minecraft, which has been announced by the tech firm as a headset for HoloLens, a demo was provided to the attendees at the conference.

According to the New York Times, it was seen that Microsoft’s CEO Satya Nadella expressed his views about taking over Minecraft. It was recorded that Nadella believed that to enhance HoloLens, the presence of Minecraft was essential which is why it was bought for around $2.5 billion. New technology games are also being developed by the firm along with help taken by companies like Mass Effect in order to make HoloLens experience better for the users.

According to the press release that was made following the conference, it was seen that Microsoft is planning to launch Minecraft in a specialized version for HoloLens in the upcoming times, after it is launched for the very first time in the market. As per the rumors, the HoloLens is expected to be valued at around $1000.