Monday 6 April 2015

Bidness Etc - GoPro Experiences A Rise In Stock Value


The action camera makers have witnessed a rise in share price after going through a difficult financial time on the stock index.

In the most recent GoPro news, it was seen that the company traded right up after the action camera makers received a ‘buy’ rating from the analysts of Dougherty & Co. Previously, the same equity firm has given a ‘neutral’ rating to the stock of the company. The analysts have also presented the company with a price target of $55. This has been a surprising factor for the analysts as the share value of the camera making company has faced a serious downfall since the sales in the holiday season. The downfall has been recorded by the financial firms to have come around at 34%.

As for GoPro’s stock news, analysts at Wall Street have high expectations from GoPro as well as they have made predictions for the current year’s quarter earnings and they are expecting the earnings per share to come around at $1.38. The camera making company has been trading on a lower share price than expected and analysts believe that if the company continues to trade in this manner then a price target of $55 will be deemed as a fair target.

The diluted earnings of GoPro have increased over the period of time and it has been predicted that the revenue generated by the company might also increase. Previously, the diluted earnings of the company saw a rise by a massive 164% whereas the sales revenue increased by 41%. So far, Hero camera producers have been going through a difficult fiscal time which is why analysts have made predictions in which a rise of only 4.5% is expected in the growth of the earnings.

Analysts believe that GoPro is a company which is difficult to analyze as it does not have any company that works in its competition. Other cameras producing companies are Nikon and Canon who make cameras quite opposite to what the action camera makers are working on. These cameras are very different from the other kinds of the camera being produced in the industry as they are fast action cameras. According to analysts, at IDC, it is to be believed that the company currently owns around 57% of the action camera used all over the globe.

In the near future, it has been guided by analysts of Futuresource Consulting that GoPro will be witnessing a rise in demand in action cameras as the shipments are expected to rise massively before 2018.

It is to be noted that both Nikon and Canon were seen to step into the action camera making department but failed miserably to make a mark in the industry, bringing no change whatsoever in GoPro’s camera standing in the market.

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